Types of Services Offered by a Design and Marketing Agency

In this era of digital marketing, different forms of media like electronic, print, Internet and others are used for promotional activities. From text to graphic based advertisements, the techniques have evolved to audio and video systems that take the business promotion to a new level.

A marketing agency plays an invaluable role in enhancing the sales and promotion of a business as it utilises suitable and the latest advertising techniques, media platform and curate content or promotional ads to enhance brand awareness.

Objective Creative is a premier design agency in Sheffield that employs a team of experienced web designers and marketing specialists to cater to the comprehensive digital marketing needs of individuals, institutions and industries in Sheffield and other parts of the United Kingdom. The company is one of the fastest growing B2B and Public sector marketing agencies in UK that is committed to realise the marketing goals of its clients to their highest satisfaction.

If you are looking for the most reliable service provider for video production in Sheffield and other areas of the country then choosing Objective Creative can be your best bet. Right from planning and scheduling videos and animations to filming and post-production, the specialists can provide you end-to-end services for training videos or promotional videos.

The agency provides an array of marketing, video production in Sheffield and creative design services in other locations of UK, some of which are underlined herein:-

a)      Social Media Management – This involves the development and implementation of social media strategies to create new avenues for enhancing brand awareness and thus help clients realize their promotional goals. Objective Creative will help you gain advantage from the expertise of our social media managers that will let your brand stand out from the rest.

b)      Website design and development – The expert web designers create an outstanding website that gels perfectly with your corporate image. This may also include hosting the website that enables your site to run round the clock on the World Wide Web.

c)       Search Engine Marketing and SEO – It is a form of internet marketing, which increases the page rank of your website on popular search engines such as Google, Bing, and Yahoo etc. This lets your website rank higher on the first page of major search engines and increases the number of online visitors thereby streamlining your business promotion. 

d)      Pay Per Click Management – A service to let your business ads attract maximum attention even when you have a lower organic page rank on search engines, website, and social media platforms. Advertisers make the payment to the search engines as each online visitor clicks on the link to the ads that redirect them to the website page.

There are many other services offered by a Design Agency in Sheffield, like Objective Creative. You can contact our expert by calling on 0114 253 6756 or sending us an email at hello@objectivecreative.com. You can also find out more information and details of services by clicking on the link www.objectivecreative.com.

A Brief Guide to Video Production: How to Make Captivating Videos

From traditional advertisers to digital marketers, to communication experts, all tend to share a common opinion: making an engaging marketing video is hard. However, what makes it hard? Whether it is a video production in Sheffield or in other parts of UK, many factors can be responsible, including unclear message, a lack of creativity and understanding of the audience, poor concept and bad production.

Is there a standard way to produce a video that serves its purpose? The answer is yes; however, it is quite comprehensive, as every aspect of a video goes through a cycle of evaluations. To give an insight into making a captivating video, here we briefly discuss a step-by-step approach that every successful video production agency employs, be it a video production company in South Yorkshire or any other location in the United Kingdom.

Broadly, the process is segmented into four stages: planning, pre-production, production and post-production.

·         Planning

This involves defining the objective of the video; crystallizing the objective of a video should be the first step for a marketing agency in Sheffield or other places in the country that is producing a video. At this stage, the focus is given to audience research, decisions concerning the core message, budget, deadline and purpose.

·         Pre-production

Whether it is a video production company in South Yorkshire or any other city in the world, many great production houses invest the most time on pre-production, which includes looking for inspiration, developing the concept, scripting, creating the storyboard and planning and scheduling the shoot. The effort put in this stage often determines the final video product.

·         Production

As the name suggests, in this stage the video is shot, which is the first technical part in the video production. The director ensures that the ideas developed in the earlier stages are shot proficiently in the production.

·         Post-production

The editing is a very critical stage, be it a video production in Sheffield or other parts the country, in the video making. At this stage, the video is edited and music, along with effects and graphics can be added.

If a marketing agency in Sheffield or any other location in the world does not follow the systematic approach in video production, then, more often than not, the agency is not the right choice for the job.